Does "Deep Food" Exist?

We're about to find out what "go wild on health" means...

In this piece, we talk about RFK Jr. and his views on Big Food, discuss how we got to this point historically, and introduce a fun series we’ll be working on called The Top 500 Most Important Companies in Global Food and Beverage.

When I wrote Expect Big Change in Big Food in July, what I didn’t have in mind was Robert F. Kennedy Jr. taking on (or taking over) the FDA or HHS. In August, RFK Jr. dropped out of the presidential race and backed Donald Trump. And a few days ago, as we all know, the Trump ticket won resounding electoral and popular contests in what the talking heads are calling a “mandate.” No doubt this emboldens Trump and those in his inner circle, including RFK Jr., to pursue their campaign pledges with great gusto.